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Wisconsin's tobacco prevention and control movement.

In The Spotlight

New FDA Campaign: Smokeless Doesn't Mean Harmless

April 19, 2016

On April 19, the FDA announced a new campaign to educate rural teens on the dangers of smokeless tobacco use. The campaign includes TV, radio, and online ads, as well as baseball stadium promotions. The campaign uses attention-grabbing visuals like those featured in the original Real Cost ads, and features the the tagline “Smokeless doesn’t mean harmless”
Smokeless FDA campaign 
Read more about the campaign.