This online resource center provides tips and tools for
Wisconsin's tobacco prevention and control movement.
New ads from the truth campaign are set to debut during the 2016 MTV Video Music Awards on August 28. The ads, "#Squadless" and "smoker's wage gap", focus on the costs of tobacco use as well as the fact that individuals that smoke make 20% less than non-smokers according to a new study from the Truth Initiative. The ads use humor and attention-getting visuals to demonstrate that having less financial stability means having less money to spend on fun times with friends.
More on the campaign